Rhythm

Pattern of colors, print, and shapes influence the path your eye follow

Repetition

Repeating elements of design 

alternation

Alternating 2 or more elements in a pattern

progression

A Gradation of color or a series of objects organized by size

Contrast

Putting 2 elements in opposition to one another

Proporations and Scale

Size of objects and the ratio between them

If the room is small, keep patterns to scale

Leave “white space” so the eye has room to rest

Taller and more imposing furniture in tall rooms

Larger furnishing and decor in larger rooms

Harmony and Unity

How the elements in a space work together without clashing

Have only a few colors but in varying shades

Use similar shapes or textures to create a flow

consistent patterns to create harmony

Choose accessories that fit, within a theme

Balance

Equal distribution of visual weight in a room

Symmetrical Balance

Objects are repeated or mirrored along a central axis

Asymmetrical Balance

Different objects of equal visual weight on either side of the axis

Radial Balance

Arrangement of objects around a central point extending outward or inward

Emphasis

Point of interest or focal points in a room

Fireplace

Surround it with texture or objects of interest

Artwork

Add a spotlight to create emphasis

High Ceilings

Specialty chandeliers beams or contrasting points add drama and elegance

Large Windows

Window treatments add coziness-repeat the color somewhere in the room